ZENBIRD

Discovering a Sustainable Future from Japan

What is Zenbird?

Zenbird is an online magazine with a unique editorial focus on social good ideas and practices in Japan. It covers social startups, non-profits and local policies solving social issues with unique, innovative ideas and solutions. It also introduces sustainable lifestyle tips which are deeply rooted in Japanese traditional culture.

“Zen” means “Goodness” in Japan. We named our website with a hope that socially good ideas throughout Japan will fly to the world like a “Bird”, and bring attention to attractive features of our country.

Zenbird.media

A media platform sharing Japan’s sustainability to the world

Zenbird.life

A portal to sustainable experiences in Japan

LATEST

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Zenbird leads Kyoto Sustainable Tour, highlighting Edo Period circular economy practices

  • On Jun 7, 2024
Zenbird hosted professors and students from Chiang Mai University on a tour of Kyoto to visit stores that are committed to sustainability. Zenbird, operated by Harch, is an English-language web magazine that shares sustainable ideas and initiatives from Japan. Learning about consumption, in particular circular consumption, helps us move the world in the better direction, […]
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SRA Japan and Zenbird team up to promote sustainable dining options

  • On Jun 5, 2024
Zenbird, an online magazine operated by Harch, has entered a partnership with the Sustainable Restaurant Association Japan (SRA Japan). This collaboration aims to highlight sustainable dining options by featuring an extensive list of vetted restaurants on Zenbird’s dedicated platform, Zenbird.Life. The need for sustainability has become increasingly vital in our daily choices. This partnership thus […]
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Zenbird.life partnership with Japan Sustainable Salon Association

  • On Oct 6, 2023
Our company-operated English curation site, “Zenbird.life,” has partnered with the Japan Sustainable Salon Association, a general incorporated association, and has started listing hair salons that have received Sustainable Salon Certification. What is Zenbird.life? As travel restrictions due to the pandemic begin to ease, we are gradually seeing an increase in foreign tourists visiting Japan. Although […]
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TEAM

Roger Ong
Zenbird Editor-in-Chief

Graduated from National University of Singapore and became an entrepreneur. Certified content marketer by the U.S. Content Marketing Institute.

Tomoyo Matsuda
CSO (Chief Sustainability Officer)

Previously worked in marketing and editorial at an educational publisher. Lived in the U.S. for one year. Holds Advanced Certification in Sustainability Management.

Kimika Tonuma
IDEAS FOR GOOD Co-Editor-in-Chief

After working in the hospitality industry, she became a certified solutions journalism trainer. Speaks four languages.